British Luxury Cosmetics Brand

Photo by Gabb Tapique from Pexels

Platform: Instagram

Markets: UK, Europe & Global

Content Quality Reports for Beating the Competition

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Client Challenge:

This project was for a celebrity-owned British cosmetic company. Having earned over 1M followers on Instagram, they are savvy on social, but cosmetics is one of most competitive categories on Instagram.

The Goal:

They wanted to identify ways to better execute content to accelerate growth.

The Approach:

We benchmarked and studied their content alongside their strongest competitors both in and outside of the cosmetics category.

The Deliverable: <<<

The Outcome:

The client greatly appreciated insights that were brought forward and they quickly implemented content execution recommendations.